Nike Free Flyknit 2015

The design for this campaign was inspired by the infamous Nike Free hexagonal sole and flyknit upper. The combination of geometric hexagons and lightweight flyknit create visual interest in the retail environment. With the help of a talented team of IDL Worldwide designers, engineers, printers and fabricators, we designed, printed and brought to life the 2015 Nike Free Flyknit campaign in multiple retail environments.

Agency: IDL Worldwide (now SGK)
Client: Nike Running
Install Locations: Nike Track Club Del Amo, Lady Foot Locker 34th Street NYC, Sports Authority 3rd Avenue NYC, and Lady Foot Locker Six:02 Santa Monica. In addition, thousands of other doors nationwide received 2D printed graphics. 
My Role: Spatial Designer + Senior Designer + Project Lead